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Your Business Journey is Yours to Shape

anatomyandphysiologyofbusiness deliveringdesiredoutcomes Feb 15, 2024

Welcome to another insightful episode of the "Biology of Business" podcast, where Karen and I delve into the essence of running a business by creating it on your own terms.

In this article, we'll explore the key takeaways from their conversation, emphasising the importance of embracing creativity, defining problems that resonate with you, and breaking away from conventional business norms.

  1. Unleashing Creativity: Kate and Karen open the discussion with a spotlight on the power of creativity in business. They advocate for the idea that instead of conforming to a cookie-cutter approach, entrepreneurs should tap into their creativity to define their unique business problems. By doing so, they can pave the way for a more fulfilling and authentic business journey.

  2. Setting Your Own Schedule: The hosts share personal experiences of realizing the freedom to set their own schedules. The conversation highlights the transformation that occurs when entrepreneurs dare to ask themselves: "What do I want my day to look like?" This introspective approach enables individuals to tailor their business activities to align with personal preferences, leading to a more gratifying professional life.

  3. Redefining Success: A recurring theme in the podcast is the necessity of redefining success. Both hosts emphasize the need to break free from societal standards and norms that often dictate what success should look like. This shift towards personal definitions of success empowers entrepreneurs to move beyond the status quo and carve out a path that is truly their own.

  4. The Call for Courage: A key takeaway from the conversation is the call for courage. Entrepreneurs are encouraged to step boldly into action, even without having all the details figured out. The hosts stress that it's not about knowing the 'how' from the outset but rather having a clear vision of what success looks like for you. Courage becomes the catalyst for realizing that the answers will unfold as you navigate through your business journey.

  5. Giving Yourself Permission: A recurring theme is the idea of giving oneself permission. Entrepreneurs often hold back due to preconceived notions or external expectations. Kate and Karen share personal anecdotes of how they granted themselves the permission to create businesses that align with their values and goals. This self-permission becomes a vital catalyst for growth and fulfilment.


By embracing creativity, setting personalised schedules, redefining success, summoning courage, and giving oneself permission, individuals can embark on a business journey that not only aligns with their values but also brings about a sense of deep fulfilment.

The key takeaway: your business journey is yours to shape.

The Health-prenuers Guide

Coming Soon!

I'm on an exciting journey with my book, taking it back to the good old days when books were served up in newspapers, piece by piece. I'm crafting circa 500 words a day and sharing it with all of you.

Now, this book is for you if you've ever had a brilliant idea or a vision for your own healthcare business or perhaps you want to revitalise your existing service, but you're stuck, not sure how to confirm if there's a market for your idea or how to bring your vision to life.

Let's embark on this journey together